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Define your Communication goals and Communication approaches
In many communication situations, you send a message, unprompted, because it’s a normal part of your job, For example, you might prepare and send a weekly report to several people or you boss might ask you to handle a particular communication task, such as following up with a vendor or another department in your company.
In either case, you usually are aware of what your assignment is, and what the basic content of your message might be. However, those pieces of information aren’t enough to ensure that your communication will be successful. Before you broadcast the message, you’ll need to analyze the specific communication goals of the message, the receiver, the channel to send it over, and even yourself as sender.
Every message you send will have one or more of the following four communication goals:
1. To inform : you might need to communicate key information or statistics, such as the result of a customer survey or the outcome of product testing. With this communication goals, you’re providing information for use in decision-making, but aren’t necessarily advocating a course of action.
2. To request : Messages that make a request ask for a specific action by the receiver. Requests may be simple or complex.
3. To persuade : Persuasive messages are intended to reinforce or change a receiver’s belief about a topic. In some cases, you may also want the receiver to act on the belief.
4. To build relationship : This goal is often overlooked in business communication. Some messages you send may have the simple goal of building goodwill between you and the receiver.
This article helps you define the communication goals for a message and understand how that communication goals may have an impact on the content of your message.
This article helps you define the communication goals for a message and understand how that communication goals may have an impact on the content of your message. more info on http://www.leadership-quality.com Article Source:http://www.articlesbase.com/team-building-articles/define-your-communication-goals-and-communication-approaches-1577084.html





